Tag: SEO

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Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

As a marketing strategy for increasing a site's relevance, SEO considers how search algorithms work and what people search for. SEO efforts may involve a site's coding, presentation, and structure, as well as fixing problems that could prevent search engine indexing programs from fully spidering a site. Other, more noticeable efforts may include adding unique content to a site, ensuring that content is easily indexed by search engine robots, and making the site more appealing to users. Another class of techniques, known as "Black hat" SEO or spamdexing, use methods such as link farms and keyword stuffing that tend to harm search engine user experience. Search engines look for sites that employ these techniques and may remove their listings.

The initialism "SEO" can also refer to "search engine optimizers", a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.

From en.wikipedia.org/wiki/Search_engine_optimization

 

A good way for sites or articles to get known is submitting to social bookmarking sites, so submitting should be as easy as possible for your visitors. But gathering information on the best social bookmarking sites, their icons, submission URLs, and ranking is quite a pain. And so I did it for you. I'll also give you a PHP example of how to integrate social bookmarking sites in your website.

When you've written an article that benefits other surfers, you want them to know, right? One way to go about this is to publish your article at Digg. Making it to their FrontPage would be totally awesome. Good content is the main thing there, but there are some other tips that can help you. I did quite a bit of research - so you don't have to -  and this is my top 5.

I scourged the web today looking for the very best (and free) tips on increasing a site's PageRank, and I figure it basically comes down to these simple tips.

Readable URLs are nice. A well made website will have a logical layout, with intelligent folder and file names, and as few technical details as possible. In the most well designed sites, readers can guess at filenames with a high level of success. Clean URLs are great because they.